Mock Up Nike and Humane Society Campaign
I created a mock-up ad campaign for collaboration between Nike and The Humane Society. My goal for this project was to incorporate a lot of animal imagery into the designs and let that take the spotlight. I thought of clever ways to have the animals interact with the Nike Swoosh in various ways to add a bit more interactive design elements. I also created some mock-ups of what various products from this collaboration could look like from gift cards to some clothing items. I also really enjoyed the experimentation I did with the various typefaces and logos that I created as they capture the more lighthearted tone that I was going for through the expressive colors.